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Dynamics of Tourism |
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- Inbound & outbound tourism
- Main characteristics of some major tourist destination
- Climate & landscape in attracting tourism
- Transport networks & links
- Deterrents to people travelling
- Interpret tables & diagrams
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The Impact of Tourisms |
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- Inbound & outbound tourism
- Social impact
- Effects on culture
- Effects on local environment
- Effects of tourism development
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Tourist Motivation |
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- Family composition
- Personality, age, race, & gender on types of tourism
- Role of special interests
- Influence on transport, accomodation & destinations
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Skills for key sectors of the Travel & Tourism industry |
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- Customer relations & communications skills
- Personal qualities & benefits of teamwork of the industry employees
- Range of Information skills
- Specific workplace skills
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The Travel & Tourism Industry |
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- Structure of International Travel & Tourism Industry
- Social, Cultural, Economic & Environmental Impacts
- National Government Tourism Policies & Promotions
- Patterns of Demand
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Features of Worldwide Destinations |
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- IThe Main Global Features
- Time Zones & Climates
- Travel & Tourism Destinations
- Attractions
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Customer Care & Working Procedures |
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- Dealing with Customors & Colleagues
- Personal skills
- Handling enquiries
- Reference & Information
- Presentation & Promotion
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Travel & Tourism Products & Services |
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- Tourism products & ancillary services
- Roles of Tour Operators & Travel Agents
- Facilities for Travel & Tourism
- Worldwide Transport to Major International Routes
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Marketing & Promotion |
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- Role & Function of Marketing & Promotion
- Market Segmentation & Targetting
- Product / Marketing Mix
- Price / Marketing Mix
- Place / Marketing Mix
- Promotion / Marketing Mix
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Travel Organisation |
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- Travel Providers
- Methods of Travel
- Sources of Information
- Ancillary Travel Services
- Planning a Travel Itinerary
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